Today at OC6, we unveiled Facebook Horizon, a new social VR world coming to Oculus Quest and the Rift Platform in 2020. '.Facebook released a new TV commercial for Portal as the social network looks to spur adoption of the videoconferencing device while people are quarantined and looking for ways to communicate. Best smart displays in 2020: Echo Show, Nest Hub, Facebook Portal, and more. Facebook released a new TV commercial for Portal as the social network looks to spur adoption of the videoconferencing device while people are quarantined and looking for ways to …
It kicks off an integrated campaign that will continue over the coming months with other ads diving into how the Muppets use Portal to stay in touch.According to Dave Kaufman, director of marketing for Portal, the campaign aims to “showcase the unique value that the Portal family of products can bring into people’s lives, which is helping people to feel together no matter where they are.” When the brand debuted Portal’s first gen product last year, “we felt there was a lack of human connection in the category, as the majority of home devices didn’t have a screen or camera.”.Thought Kaufman can’t disclose any specific figures on Portal sales, he says the company was “happy” enough with them that it expanded the product line, with support for WhatsApp, new features and partners in the platform ecosystem.As for how Facebook’s privacy issues have influenced Portal marketing and development, he says that the device was designed with privacy and security in mind, with clear, simple settings to help users enable related security and safety tools, such as an integrated camera cover. Facebook said the integrated campaign will include a new television spot, digital content (both on- and off-Facebook) and partnerships with a wide range of mothers sharing their stories from both the front lines of the battle against Covid-19 and their homes.The TV spot, “Thank You,” began appearing on television and digital media channels in the U.S. Monday, and it will run over the next few weeks.The marketing team for Portal From Facebook created the spot, which highlights moms and mother figures using the devices to stay connected and participate in activities such as yoga, cooking dinner, game night and homeschooling during the era of social distancing.© 2020 Adweek - All Rights Reserved,Breastfeeding Support Group for Black Moms,Ghost Kitchens Have Their Moment Amid the Pandemic,3 Ways Brands and Marketers Will Be Forever Changed by 2020,CBS All Access Will Rebrand as Paramount+ Next Year,More Than 5,600 Attendees—So Far—Sign Up for Brandweek 2020. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. More Americans are using home-assistant devices like Amazon Echo, Google Home and, possibly, Facebook Portal. A culmination of what we’ve learned so far about virtual spaces and communities, Horizon is the first step into an ever-expanding world of connection and exploration where anything becomes possible. And all Portals come with Alexa Built-in.
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More than 700 million people participate in video calls on its apps each day, and usage has more than doubled in many countries in recent months, Zuckerberg said.The company will start by doubling the maximum number of people that can simultaneously join a video call on WhatsApp, its mobile messaging service, from four to eight. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. Move and talk freely with Smart Camera. Watch, interact and learn more about the songs, characters, and celebrities that appear in your favorite Facebook TV Commercials. However, consumer behavior is changing during the coronavirus pandemic, and products that were once considered niche have a chance to become mainstream. All rights reserved.
Mothers are always there for their children and support t… Find out what's happening in the world as it unfolds.The tech giant is creating a new video conference version of its Messenger app called Messenger Rooms, CEO Mark Zuckerberg,The new service will allow users to host a meeting with up to 50 people at once with no time limit, Zuckerberg said in a video announcement. Workplace is Facebook’s office communication app.Last year, Facebook released an updated Portal product line with a version that connects to TV. That update will be launched next week, Zuckerberg said.
).Portal’s camera moves autonomously to stay focused on one person as they move around the room, which was one of the key selling points when it launched in 2018.
We've hand-picked 11 smart displays that will satisfy a range of wants and needs. Morningstar: Copyright 2018 Morningstar, Inc. All Rights Reserved. She is pleased that he remembered, but when he holds up a plant and tells her it's her gift, she points out that it's half-dead. And few have been more popular than Zoom, which has added tens of millions of users thanks to its ability to host large virtual gatherings and fun additions, such as customizable photo backgrounds.That's another feature Facebook is rolling out — the company said Messenger Rooms will feature AI-enabled virtual backgrounds.
The plan is to show the spot during news programs and primetime on broadcast and cable, a Facebook spokeswoman said.The ad is heavy on the emotional appeal to families at home, saying they can still feel like they are in the room with loved ones while talking over Portal video.It’s not first time Facebook has made TV commercials for Portal.
Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. Compare Portal, Portal+, Portal Mini and Portal TV from Facebook.
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